Retail & Business Operations Manager
About The Line Bike Experience
The Line Bike Experience is reinventing how people experience bikes. We make cycling more accessible, more fun, and less of a hassle—whether someone is sightseeing, riding with family, training for fitness, exploring gravel, or chasing competition. We combine retail, rentals, service, fitting, custom builds, and community into one welcoming ecosystem.
About the Role
We’re hiring a Retail & Business Operations Manager to lead our retail culture while also managing end-to-end business operations. This role blends people leadership, operational organization, and customer experience design.
You will develop and coach the retail team, run operational systems for scheduling, facilities, and inventory, and ensure welcoming and mission-aligned experiences for riders of all types—from newcomers to competitive athletes. You will also partner closely with our Rental, Service, and Marketing Managers and serve as the primary on-site leadership presence.
This is a hands-on leadership role for someone with excellent retail instincts, high energy, strong communication skills, and the ability to coach and uplift a customer-facing team in a dynamic environment.
What You’ll Lead
Customer & Cultural Leadership
Create a welcoming environment for riders of all ages and backgrounds
Ensure the team follows The Line’s customer experience principles
Support riding pathways (family, fitness, sightseeing, gravel, racing, etc.)
Build a curious, educational, and fun shop culture
Retail Sales & Product Education
Lead from the floor as sales and customer engagement leader
Train staff in consultative sales and product education
Own merchandising presentation and in-store product clarity
Stay current on gravel and mountain tech, trends, and components
Partner with Marketing on promotions and events
Team Leadership
Hire, onboard, train, and coach retail staff
Conduct 1:1s and support employee development
Build staffing schedules and coverage models
Address escalations with empathy and service recovery
Store Operations
Oversee daily operations across retail, rental, and service
Lead opening/closing as needed and manage keyholder responsibilities
Coordinate staffing for peak periods, weekends, and events
Maintain shop cleanliness, safety, and presentation standards
Partner with Café and Events teams on facility and program needs
Payroll, HR & Compliance
Approve payroll, hours, PTO, and break compliance
Run payroll across departments
Maintain employee documentation and onboarding
Support policy and standards implementation
Ensure compliance with labor and safety requirements
Inventory & Vendor Coordination
Maintain retail inventory accuracy and replenishment
Lead cycle counts and annual audits
Manage ordering, receiving, and vendor communication
Coordinate special orders and customer timelines
Financial & Business Support
Monitor labor efficiency and staffing cost
Support loss prevention and inventory control
Identify opportunities to improve experience and revenue
Contribute to budgeting, forecasting, and sales planning
Who Succeeds in This Role
You’ll thrive here if you:
Love retail and enjoy being with customers
Can balance culture + operations + team development
Are organized, reliable, and calm under pressure
Are excited about cycling (even if you’re not a racer)
Believe specialty retail should be welcoming, not intimidating
Qualifications
Required
5+ years retail experience (cycling/outdoor/sporting goods preferred)
5+ years leadership or team coaching experience
Strong customer communication and service instincts
Ability to manage multiple priorities and systems
POS & inventory software proficiency; Microsoft productivity tools
Working knowledge of gravel or mountain bikes (or willingness to learn)
Weekend availability
Full time on-site
Preferred
Formal retail training experience
Bilingual or multilingual
Lightspeed POS experience
Compensation & Benefits
Salary: $90,000+ DOE
Benefits: Medical, Dental, Vision
Paid time off + holidays
Employee discounts on retail and rentals
Professional growth opportunities
Weekend availability required
Full time on-site role
How to Apply
Apply today and help us reshape what a modern bike shop can be.
Apply with: Resume + short note about yourself and why you’re a good fit for the role
Email: Info@TheLine.bike